SEO Is No Joke

Jonathan Eilberg • Apr 28, 2018

The Importance of a Formal Keyword and Competitive SEO Analysis

SEO Joke
An SEO calls his Farmer client and says, "I have great news! 

I got you on Google page one, position # 1 for the keywords:

- Ketchup
- Garden Salad
- Mariana Sauce
- Heinz
- and Pizza Sauce!

The infuriated Farmer says,  "I said Potato, not Tomato!!"

It happens a lot more than you may think. Clients put their faith in the hands of agencies who cut corners and never conduct a formal SEO keyword analysis or look at the competition using an SEO ranking report.

Never assume what keywords your customers are searching for. Coming up on page #1 for key-phrases that receive little or no search traffic is not going to drive more leads for your business.

Force your SEO Consulting agency to take the time to do the research! Ensure your site is ranking well for the best keywords related to your products and/or services with an upfront SEO keyword and competitive analysis for the keywords that matter to their business. Better yet, ensure your SEO consultant builds SEO Smart pages for the fastest rise in rankings possible.

Boston Web Partners is a full service integrated web marketing agency. We provide our clients with results-driven services to meet their specific business challenges.

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